Redefining Company Culture

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It comes as no surprise that the coronavirus pandemic changed the world as we know it – including the workplace. In-person meetings were replaced with zoom calls while water cooler talk and casual team socialization came to a halt. This shift prompted companies and employees to reevaluate what is important when it comes to workplace culture. And while these changes have created a new corporate normal, the future of company success will rely on organizations’ willingness to adapt.

This workplace upheaval has not only exacerbated pre-pandemic challenges, but also highlighted the importance of employee engagement as it relates to company success. Research shows that “leaders who are attentive to employees’ emotional needs and unite them behind a common purpose appear crucial in shaping employees’ responses.” Leadership approaches that are grounded in attention to employee wellbeing are more effective in keeping employees engaged, productive and satisfied.

Employees are no longer satisfied with coffee and snacks, but rather, they yearn for a more meaningful company culture with deeper connections, relationships and employers that prioritize their health and emotional wellness. So, how can companies set a foundation for success in this new corporate landscape, battle employee disengagement and redefine company culture?

It is vital that leaders think about what their team really needs, beyond a paycheck. In order to retain and develop talent, the new corporate normal requires an investment in culture and an awareness of people’s needs. Meetings and retreats have to be more engaging, increasingly held outdoors and with more of a focus on human connection and fun built in.

How a Defined Company Culture Benefits Corporations:

  1. Increased Employee Engagement: By investing in a strong company culture, employees are more engaged and more fully understand what they are working towards and how they play an active role within the organization. This leads to a decrease in employee turnover and results in more happy, motivated, and committed employees.
  2. Increased Employee Productivity: Addressing employee needs, fostering meaningful relationships and placing more value in a healthy corporate culture leads to increased employee satisfaction and happy employees are more productive employees. In fact, one study found that happy employees are up to 20% more productive than unhappy employees.
  3. Increased Employee Retention: On average millennials spend just three years at a job, creating more onboarding costs and resources spent searching for their replacement. By investing in and empowering employee growth and development, companies actually save money.

Here at Onyx, we designed programming that specifically serves companies and corporations, empowering leaders to support employees and create culture, connection and change.

Our team provides offsites, retreats, team building, virtual programs, corporate social responsibility contributions, as well as customized ‘COVID-conscious’ group experiences that are conducted in-person and virtually. These experiences provide connection opportunities that specifically address and support the re-emergence of companies back in offices and teams working with one another in-person. Learn more about these customized packages here. For more information or to book a consultation to prepare for the future of the workplace, go to